Maria Bengtsson

Publications

Author

Title

Year sorteringsordning

Fulltext

Rezvani, Zeinab
Jansson, Johan
Bengtsson, Maria

Cause I'll Feel Good!: An Investigation into the Effects of Anticipated Emotions and Personal Moral Norms on Consumer Pro-environmental Behavior
Journal of Promotion Management, 23(1): 163-183

2017

-

Bengtsson, Maria
Raza-Ullah, Tatbeeq
Vanyushyn, Vladimir

The coopetition paradox and tension: the moderating role of coopetition capability
Industrial Marketing Management, 53: 19-30

2016

-

Bengtsson, Maria
Raza-Ullah, Tatbeeq

A systematic review of research on coopetition: Toward a multilevel understanding
Industrial Marketing Management, 57: 23-39

2016

-

Gnyawali, Devi R
Machavan, Ravi
He, Jinyu; et al.

The competition-cooperation paradox in inter-firm relationships: a conceptual framework
Industrial Marketing Management, 53: 7-18

2016

-

Bengtsson, Maria
Kock, Sören
Lundgren-Henriksson, Eva-Lena; et al.

Coopetition research in theory and practice: growing new theoretical, empirical, and methodological domains
Industrial Marketing Management, 57: 4-11

2016

-

Biedenbach, Galina
Bengtsson, Maria
Marell, Agneta

Brand equity, satisfaction, and switching costs: An examination of effects in the business-to-business setting
Marketing Intelligence & Planning, 33(2): 164-178

2015

-

Bengtsson, Maria
Johansson, Marlene
Näsholm, Malin

Alliance portfolio management capability of SMEs: strategies for dealing with larger partners

2015

-

Bengtsson, Maria
Kock, Sören

Coopetition - Quo vadis?: Past accomplishments and future challenges
Industrial Marketing Management, 43(2): 180-188

2014

-

Raza-Ullah, Tatbeeq
Bengtsson, Maria
Kock, Sören

The coopetition paradox and tension in coopetition at multiple levels
Industrial Marketing Management, 43(2): 189-198

2014

-

Näsholm, Malin
Bengtsson, Maria

A conceptual model of individual identifications in the context of coopetition
International Journal of Business Environment, 6(1): 11-27

2014

-


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