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WELCOME TO THE COURSE

Master's Programme in Marketing

My name is Monika Larsson and I’ll be your Programme Advisor at the Master's Programme in Finance. On this page you will find important information about your admission, please read it carefully. I wish you a warm welcome to Umeå School of Business, Economics and Statistics (USBE) and the programme!

How to start

  • 2. Course registration

    Registration takes place at campus when the semester starts in the end of August 2022.

    If you can participate in the Welcome meeting for all Master's Programme Students at USBE you will be registered there.

    If you arrive earlier or if you arrive after the Welcome meeting for all Master's Programme Students at USBE you can book a meeting with me, your Programme Advisor, to register.

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  • 3. Course start

    29 August 2022

    Time: According to schedule

    The start of the autumn semester with lectures

    The autumn semester starts with lectures on 29 August.

    The schedule for the first module, "Marketing strategy, 7.5 credits", will be published no later than 8 August at the website mentioned above.

    Recommended arrival time

    You are recommended to arrive at least one week before lectures start so that you can participate in all the introductory activities.

    Welcome meeting and Orientation

    There will be a special Welcome meeting for all Master's Programme Students at USBE (Umeå School of Business, Economics and Statistics) the week before the semester. The meeting will be on 25 August at 10.00 (10 am) in Lindellhallen 3

    The International Office at Umeå University will arrange an Orientation Course for international students starting with a digital webinar on 18 August plus a physical meeting in Aula Nordica on campus Umeå on 25 August.

    It is recommended that all international students attend it.
    The schedule for that will be found here.

    "Inspark" (=Kick-Off)

    The day before the welcome meeting on 24 August USBEs' student association (HHUS) will start this year's "Kick-Off" for USBE students which will take place during the rest of the week.

    These days are a great opportunity for you to get to know other students at USBE (all new programme students on all levels of study is invited) and to learn your way around Umeå and the university. The event is optional, and not mandatory.

    If you want to join sign up here.

    Schedule for the "Kick-Off" will be available on HHUS's website in July.

    Late arrival

    You are recommended to arrive one week early before the start of lectures but the very last you may arrive is one week late, before 16.30 (4.30 p.m.) on Monday 5 September.

    If you arrive later you will no longer have a seat at the program and will have to return home. If you fear that you will face some delay keep in touch with me, your Programme Advisor.

    Contact and summer holidays

    You are welcome to contact me with any questions you might have, but during my vacation (between 1 July to 9 August) I will only answer my e-mail sporadically. However, I have an automatic reply with a lot of information. 

    If you urgently need to contact someone during my vacation Infocenter and the Admissions Office will be open during the summer. You can reach them through the contact form at the bottom of this page and by phone here

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About the course

  • Information about USBE and the programme

    For more information about the Master's Programme in Marketing, please see the program web page and the program syllabus.

    We have gathered all information that you will need during your studies at our student website of USBE.

    Here you will find information about schedules, contact information, exams, internship, thesis, studies abroad, degrees and career.
    (Click on the MENU at the top right-hand corner of the webpage to access the different information).

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  • Information about your first course

    During the first semester of the programme you will study a 30 credit course called "Consumer behavior, market analysis and strategic decision making D, 30 Credits".

    The course syllabus with the expected learning outcomes and literature list is one and the same for the whole course (= the first semester). You will study the course from 29 August 2022 until 15 January 2023.

    The course syllabus can be found here.

    The course "Consumer behavior, market analysis and strategic decision making D, 30 Credits" consists of four different modules of 7.5 credits that you study for five weeks each in sequence one after the other.

    About your first module

    The first module is called "Marketing strategy, 7.5 credits" (That is also the name of the first schedule).

    Each module has a separate schedule that will be published one month before the start of the specific module on the schedule webpage (see above).

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  • Other information

    Course and module platform

    We use an educational platform for these modules called Canvas.

    In Canvas you will find all the information you need for this module such as the instructions for assignments, list of module participants and messages from the teacher.

    There will also be a Canvas page for the whole program where I will post important information to you as a student at the program.

    Remember that in order to start the first course and first module of that course you must first be registered. This will be done when you arrive.

    Housing

    It is important that you start looking for housing immediately. It is very difficult to find housing on short notice.

    In Umeå a lot of landlords use queue systems, so it’s recommended that you sign up for the housing queues as soon as possible. You start accumulating queue-time from the first day that you create a personal page.

    Read about finding accommodation in Umeå on the page Finding Accommodation. Here you will find information about different housing queues and where to look for accommodation.

    If you are a fee-paying student, you will get offered housing through Umeå University’s Housing Office (HO).

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New at Umeå University

  • Checklist for admitted students

    Follow this simple list of things to complete your enrolment at Umeå University. It includes: how to secure housing, getting a residence permit (for citizens from outside the EU/EEA and Switzerland), tuition payment (if applicable), travel directions and more.

    To the checklist for admitted Students

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  • The Student web

    The website for current students has all sorts of information about services, support, legal and practical matters at Umeå University. You can sign in to the learning platforms, see your schedule and course overview, get a study certificate, apply for a degree or sign up for an examination.

    Student life begins here

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  • Recommended arrival times

    International students are recommended to arrive at least a few days before the start of the regular semester, preferably prior to the Orientation. If you fail to arrive on time, you have to contact the study counselor as soon as possible, but no later than one week ahead of the course start, or you may not be able to register for the programme or course.

    If you will have student housing through the Housing Office at Umeå University you will receive information about your arrival in your offer of housing.

    Don't forget - Umeå has cold winters, so pack accordingly with a warm jacket, warm shoes, gloves and hat.

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  • Orientation

    Moving to a new country with an unfamiliar language, culture and customs can be a challenge. We would like to help you and ease that challenge so that you can focus on your studies. Therefore, we would like to offer you the possibility to take part in our Orientation, which begins a few days before the start of the semester (Autumn) or the same day as the semester starts (Spring).

    More about the Orientation this semester.

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  • Welcome Fair

    Are you a new student at Umeå University? Visit the Welcome Fair – a perfect opportunity to learn what our university and Umeå can offer. The fair normally takes place in the beginning of each semester.

    Learn more

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  • Activate your user account

    As a new student, you need to activate your user account approximately two weeks prior to the start of the semester in order to, for instance:

    • access the internet in computer labs and the university's wireless network
    • register for courses
    • submit assignments and verify your study results
    • access your student e-mail

    If you are a new student, you will automatically receive a user account when you are admitted, but you will need to activate it for it to function properly. You will not be able to activate it until approximately two weeks prior to the start of the semester.

    I want to learn more about my user account (Umu-id)

    For exchange students and tuition fee paying students 
    If you are an exchange student or tuition fee paying student, you will receive an email with instructions on how to activate your account.

    Help! It's not working
    If you are having problems activating your account or logging in, please contact our Servicedesk. You will find answers to common questions, and can submit enquiries.

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  • Get your UmU card

    When you are on Campus Umeå, Umeå Arts Campus or Campus Örnsköldsvik, you will need a UmU card. The card has the following functions:

    • building access
    • borrowing card for the University Library system
    • copying and printing card.

    To get the card, you need to apply for it. Here’s how to apply for the UmU card.

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  • Join a student union

    There are three student unions at Umeå University:

    • Umeå Student Union
    • Umeå Student Union of Science and Technology
    • Umeå Medical and Health Sciences Student Union.

    They are actively involved so that fellow students have a high quality of education, good working environment, and fun leisure time.

    Become a member of a student union!

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  • Access to Microsoft Office 365

    Students at Umeå University have free access to the programmes of Microsoft Office 365. This means that you have access to Teams, Word, Excel, Powerpoint, Whiteboard Forms, your student email and other services which can facilitate your studies and your collaboration with other students. To access Office 365 you need to activate your UmU-id. 

    Learn more about Office 365 and how to install it on your computer

     

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Contact us

Please be aware that the University is a public authority and that what you write here can be included in an official document. Therefore, be careful if you are writing about sensitive or personal matters in this contact form. If you have such an enquiry, please call us instead. All data will be treated in accordance with the General Data Protection Regulation.