User Experience when starting a preventive health diet - TODAY
NORI
NORI is a nutrient-tracking service, playing on the preventive health movement, designed to guide and educate the user about dietary impacts through continuous vitamins, minerals, toxins, and oxidative stress testing.
Project Information
A poor diet causes 22% of global deaths. In addition, an unhealthy diet is one of the leading risks for the global burden of disease, mainly for noncommunicable diseases such as cardiovascular diseases, diabetes, and cancer. A solution that would focus on the nutritional impact of food (with a special focus on fruits, vegetables, and sodium) could help to unburden the healthcare sector with dietary-related diseases, empower the user to make more educated food choices, and promote a more plant-based and with that more sustainable food consumption.
To address the escalating challenges in the global food sector, several issues need to be tackled. My research highlights the crucial need for increased education on how individual dietary behaviors impact health and sustainability. This understanding is essential for progress in the coming decades.
Moreover, there is a growing trend towards preventive behaviors in society, particularly among health-conscious consumers who aim to achieve specific goals through dietary changes, like preventing illnesses, reacting to dietary limitations or simply improving their general well-being.
I aimed to develop a comprehensive dietary guidance system that tracks vitamins, minerals, and toxins for patients and health-conscious consumers, create a blueprint for the necessary infrastructure, and design a solution for non-invasive, accurate home testing with easy interpretation of results for users.
Methods
I have conducted research on current challenges, explored potential future scenarios, and developed a strategic plan outlining the necessary steps to achieve the desired future outcome. The end result is a possible product solution to increase the understanding of one's dietary behavior and the resulting health impact. The main purpose is to increase awareness of the impact of our current diets and start a conversation about how a better understanding of one's intake could help increase the diagnostic ground for healthcare professionals.
Result
What is NORi?
NORI is a nutrient-tracking service and lifestyle companion designed to navigate the modern food market, educate about dietary impacts, and enhance user’s preventive health options.
What does NORI do?
NORI tracks your nutrient trends and purchasing data to understand your dietary habits. It then suggests changes tailored to your health goals and preferences. The system is designed to offer assistance when needed without being overbearing or causing stress.
What is included?
The service includes a home testing device and a digital platform, guided by an artificial intelligence that learns from and about your dietary habits alongside you.
How does NORI work?
NORI requires you to take a measurement at least once a week, depending on your dietary goals. Just place your hand on the device, and it will analyze your palm for vitamins and minerals stored in your cells, as well as any toxins. It also considers additional information it has access to, such as location services, purchase history, or health data. Within a few seconds, you'll receive an update on your values and new suggestions.
User Experience when starting a preventive health diet - GOAL
NORI Brand Identity
Example of measured values with Intercellular Raman Spectroscopy Analysis
Example of results after a testing
UID24 – Valerie Feiertag Grad Project
UID24 – Valerie Feiertag Grad Project
UID24 – Valerie Feiertag Grad Project