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Syllabus:

PR, Media and Society, 15 credits

Swedish name: PR, medier och samhälle
This syllabus is valid: 2025-01-20 and until further notice
Course code: 1KO037
Credit points: 15
Education level: First cycle
Main Field of Study and progress level: Media and Communication Studies: First cycle, has only upper-secondary level entry requirements
Journalism: First cycle, has only upper-secondary level entry requirements
Grading scale: Pass with distinction, Pass, Fail
Responsible department: Department of Culture and Media Studies
Revised by: Head of Department of Culture and Media Studies, 2024-06-19

Required Knowledge

General entry requirements and English 6/level 2, Civics 1b or 1a1+1a2/level 1b or 1a1+1a2

Literature

Valid from: 2025 week 4

Journalists’ hostility toward public relations: an historical analysis
DeLorme Denise E, Fedler Fred
Included in:
Public relations review.
29 : 99-124 pages
http://www.sciencedirect.com/science/article/pii/S0363811103000195
Mandatory

Strategisk kommunikation : en introduktion
Falkheimer Jesper, Heide Mats
2. uppl. : Lund : Studentlitteratur : 2014 : 219 s. :
ISBN: 9789144077222
Mandatory
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Propaganda & persuasion
Jowett Garth, O'Donnell Victoria
Seventh edition : Los Angeles : Sage : [2019] : 400 sidor :
ISBN: 9781506371344
Mandatory
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Blurred lines : German freelance journalists with secondary employment in public relations
Koch Thomas, Obermaier Magdalena
Included in:
Public relations review.
40 : 473-482 pages
http://www.sciencedirect.com/science/article/pii/S0363811114000344
Mandatory

Macnamara Jim
Journalism and PR : unpacking 'spin', stereotypes and media myths
New York : Peter Lang : 2014 : 284 pages :
ISBN: 978-1-4331-2426-6
Mandatory
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Fredriksson Magnus
Organisationer och kommunikation
Upplaga 1 : Lund : Studentlitteratur : [2021] : 291 sidor :
ISBN: 9789144139739
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Norén Bretzer Ylva
Sveriges politiska system
Tredje upplagan : Lund : Studentlitteratur : [2017] : 351 sidor :
ISBN: 978-91-44-11551-1
Mandatory
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Strömbäck Jesper
Makt, medier och samhälle : en introduktion till politisk kommunikation
2. uppl. : Lund : Studentlitteratur : 2014 : 319 s. :
ISBN: 9789144099873
Mandatory
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Tallberg Jonas
EU:s politiska system
Åttonde upplagan : Lund : Studentlitteratur : [2021] : 200 sidor :
ISBN: 9789144148953
Mandatory
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