Syllabus:
Marketing, 7.5 credits
Swedish name:
Marknadsföring
This syllabus is valid:
2025-01-06
and until further notice
Syllabus for courses starting before
Course code:
2BA105
Credit points:
7.5
Education level:
First cycle
Main Field of Study and progress level:
Business Administration: First cycle, has only upper-secondary level entry requirements
Grading scale:
Pass with distinction, Pass, Fail
Responsible department:
Business Administration
Established by:
Dean of Umeå School of Business, Economics and Statistics, 2024-05-30
Required Knowledge
General entry requirements and English 6/level 2, Mathematics 3b or 3c or Mathematics Further level 1b or 1c or Mathematics C, Civics 1b or 1a1+1a2/level 1b or 1a1+1a2Literature
Valid from: 2025 week 2
Kotler Philip
Marknadsföring
: Teori och tillämpningar
3 :
[2022] :
ISBN: 9781292404530
Mandatory
Search the University Library catalogue