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Syllabus:

Business Administration A45, 30 credits

The course is discontinued

Swedish name: Företagsekonomi A45
This syllabus is valid: 2014-08-25 and until further notice
Course code: 2FE009
Credit points: 30
Education level: First cycle
Main Field of Study and progress level: Business Administration: First cycle, has only upper-secondary level entry requirements
Grading scale: Pass with distinction, Pass, Fail
Responsible department: Business Administration
Revised by: Rector of Umeå School of Business and Economics, 2014-06-05

Required Knowledge

Field eligibility description 4

Literature

Valid from: 2014 week 35

Service management och marknadsföring : kundorienterat ledarskap i servicekonkurrensen
Grönroos Christian, Gylldorff Lars, Holmqvist Anna
2. uppl. : Malmö : Liber : 2008 : 448 s. :
Omslagsbild
ISBN: 978-91-47-08861-4
Mandatory
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Foundations of marketing
Fahy John, Jobber David
4. ed. : London : McGraw-Hill Higher Education : 2012 : s. :
ISBN: 978-0-07-713701-4 (pbk.)
Mandatory
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Organization theory : a practice-based approach
Eriksson-Zetterquist Ulla, Müllern Tomas, Styhre Alexander
Oxford : Oxford University Press : cop. 2011 : 305 s. :
ISBN: 0199569304 (hft.)
Mandatory
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Northouse Peter Guy
Leadership : theory and practice
6. ed. : Thousand Oaks : SAGE : cop. 2013 : xviii, 485 p. :
ISBN: 978-1-4522-0340-9
Mandatory
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Handelshögskolan Umeå Universitet
Uppsatsskrivande i Företagekonomi. Uppsatsmanual.
Företagsekonomi (senaste upplagan) :

Backman Jarl
Rapporter och uppsatser
2., uppdaterade [och utök.]. uppl. : Lund : Studentlitteratur : 2008 : 223 s. :
ISBN: 978-91-44-04826-0
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Walkenbach John
Excel 2010 bible
Indianapolis, IN : Wiley Publishing : c2010. : xliv, 1006 p. :
ISBN: 978-0-470-47487-7
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