Emil Häglund

Contact

Works as

Research assistant at Department of Computing Science

MIT-huset, Umeå universitet, MIT.C.418 Umeå universitet, 901 87 Umeå

Opinion units: concise and contextualized representations for aspect-based sentiment analysis

Proceedings of the Joint 25th Nordic Conference on Computational Linguistics and 11th Baltic Conference on Human Language Technologies (NoDaLiDa/Baltic-HLT 2025), Northern European Association for Language Technology 2025 : 230-240

Häglund, Emil; Björklund, Johanna

AI-driven contextual advertising: toward relevant messaging without personal data

Journal of Current Issues and Research in Advertising, Routledge 2024, Vol. 45, (3) : 301-319

Häglund, Emil; Björklund, Johanna

Should advertisers avoid negative news?: Advertising effects of negative affect, news site credibility, and applicability between article and ad

Marketing and AI: Shaping the Future Together: Proceedings of the 2024 AMS Annual Conference, Coral Gables, FL, USA, May 22–24, Springer Nature 2024 : 12-25

Häglund, Emil; Björklund, Johanna

View publications in DiVA

Research groups

Head of research

Foundations of Language Processing

Research projects

1 January 2020 until 31 December 2023

AI-Driven Contextual Advertising