Syllabus:
Marketing IVP, 7.5 credits
Swedish name:
Marknadsföring IVP
This syllabus is valid:
2024-08-19
and until further notice
Syllabus for courses starting after 2024-08-19
Course code:
2FE225
Credit points:
7.5
Education level:
First cycle
Main Field of Study and progress level:
Business Administration: First cycle, has only upper-secondary level entry requirements
Grading scale:
Pass with distinction, Pass, Fail
Responsible department:
Business Administration
Revised by:
Dean of Umeå School of Business, Economics and Statistics, 2024-06-05
Required Knowledge
General entry requirements and Mathematics 2a or 2b or 2c/level 2a or 2b or 2c, Civics 1b or 1a1+1a2/level 1b or 1a1+1a2Literature
Valid from: 2024 week 34
Kotler Philip
Marknadsföring
: Teori och tillämpningar
3 :
[2022] :
ISBN: 9781292404530
Mandatory
Search the University Library catalogue