Mood picture of slow and peaceful atmosphere
TOYOTA QUARTER SPEED 0.25X
Degree Project
2022
TOYOTA QUARTER-SPEED (0.25X) aims to explore a future shared RV service for Chinese citizens to slow down and enjoy the happiness which focuses more on the on-road journey instead of the destination. Generation z and a, are deeply affected by videos. 0.25X is the playback speed of videos. In my imagination of level 5 autonomous driving, the journey is like a video. When the users decide the destination and the path, the timeline of the journey is formed and the L5 car will control the direction. What the users need to control is the speed, they can choose when they want to speed up and slow down and what they want to experience in the travel.
TOYOTA 0.25X system can provide a lightweight journey for citizens. The user can book the customized interior, furniture, electric appliances, and food through the app. And TOYOTA plays the role of energy supply and waste recycling. Mostly the vehicle is for short-term rent, but it also can become a long-term motel. The TOYOTA 0.25X vehicle achieves waste-free, introduces the nature inside, and has a more compact dimension. The interior creates a quiet and peaceful atmosphere which can leave time for passengers to find happiness and connect to the world.
This time no need to be hurry, just slow down and enjoy the on-road happiness.
In collaboration with:
UID22 Presentation
The meaning of quarter speed
Service map
Exterior ideation | Introduce the nature into the car
Exterior sketch
Exterior sketch about functions: door folds up to bacome canopy | top window extends out to become full-screen mode | front storage for outdoor dirty equipments
Following | The users have a slow walk and the car follow at 0.25X speed
Waste free | If the users find some trash outside, they can collect them and throw them into the rear trash cans
Exterior blender rendering 01
Exterior blender rendering 02
Exterior illustration | Enjoy the summer time
Interior ideation sketch | Asymmetry and split-level layout to maximize the space utilization
Interior ideation
Front window illustration | Controller
Front window illustration | Welcome seat & change shoes
Front window illustration | Functions
Controller sketch & interaction ideation
Front window illustration | Food time
Top window illustration | Sunshine room
Top window illustration | Inside garden
Top window illustration | Entertainment space
Rear window illustration | Living room
Rear window illustration | small observation place & bed
Interior illustration | The slow and facinating life
Exterior Vred rendering 01
Exterior Vred rendering 02
Exterior Vred rendering 03
Interior Vred rendering 01
Interior Vred rendering 02
Interior Vred rendering 03
