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Business Analytics 15 credits

About the course

The course is designed to equip students with fundamental data-driven techniques to enhance business decision-making processes. Students will engage with a variety of real-world cases that illustrate the critical role of data in forming sound business strategies. The course covers a wide range of topics including data collection, visualizations for clear communication, explorative analysis to uncover relationships within datasets, inference, and the fundamentals of predictive modelling applicable across various business contexts.

The course consists of two modules:

Module 1. Foundations of Business Analytics (10 Credits) Module 2. Applications of Business Analytics (5 Credits)

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Please be aware that the University is a public authority and that what you write here can be included in an official document. Therefore, be careful if you are writing about sensitive or personal matters in this contact form. If you have such an enquiry, please call us instead. All data will be treated in accordance with the General Data Protection Regulation.

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