"False"
Skip to content
printicon
Main menu hidden.
Published: 2015-05-22

Media are not social, but people are

NEWS Simon Lindgren, Professor of Sociology at Umeå University. was one of the invited speakers at TEDx Umeå 2015 in Umeå. Simon's research is about how groups and individuals organise and interact through digitally networked media.

Perspectives on social media are often based on various degrees of technological determinism. This means that we tend to assume that certain technologies get certain universal consequences. But in fact, one and the same communication technology may be adopted in very different ways in different contexts. Simon will use results from his own research (analyses of social networks) to illustrate the importance of not simply assuming things about the sociality of technology. Media, as such, are not social. But some people are. Sometimes.Listen to Simon on Youtube

More about TEDx Umeå