Transportation design student receives Autostyle award
NEWS
Umeå Institute of Design student Louise McCallum was awarded the Special Cover Award for Creativity, given and chosen by Fulvio Cinti, the editor of Auto&Design Magazine.
Louis McCallum, from the United Kingdom, is a second year student in the master's programme in transportation design at the Umeå Institute of Design, Umeå University.
Hosted by Berman, an aftermarket supplier of bespoke components to many OEMs, the Autostyle event is a two-day gathering where many of the industry’s designers, buyers and suppliers attend a conference to hear about the trends as perceived by automakers, and to see the newest “special versions’ created by budding designers. Guests at the 2011 event included Flavio Manzoni (Ferrari), Claudio Messale (Ford), Filippo Perini (Lamborghini) and Daniele Ceccomori (Bentley).
The 8th edition of the Autostyle Design Competition showcased a wide variety of aftermarket designs for the Alfa Romeo 4C, Ford Vertrek, Peugeot HR1, Audi Quattro and Toyota Yaris HSD. Created by 12 young designers from various parts of Europe, the designs were exhibited in the 1000 year-old Polirone Monastry in San Benedetto Po, Italy.
Louise’s proposal for a special edition of the Alfa Romeo 4C represents an option for a sportier version. The 4C Cloverleaf would be released with the production road version, and it demonstrates Alfa’s flare in its sculptured surfacing, whilst portraying its racing influences.
