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Jingwen Cai
Contact
E-mail
jingwen.cai@umu.se
Works as
Affiliation
Research assistant
at
Department of Computing Science
Location
MIT-huset, Umeå universitet, MIT.C.418
Umeå universitet, 901 87 Umeå
Publications
Publications
Research
Research
2026
Contextual language processing: from formal transducers to contextual advertising
Report / UMINF
, 26.01
Cai, Jingwen
2026
From precision to perception: Human-in-the-loop evaluation of keyword extraction for internet-scale contextual advertising
Information Systems
, Elsevier 2026, Vol. 138
Cai, Jingwen; Leckner, Sara; Björklund, Johanna
2025
From precision to perception: user surveys in the evaluation of keyword extraction algorithms
HILDA '25: Proceedings of the Workshop on Human-In-the-Loop Data Analytics
Cai, Jingwen; Leckner, Sara; Björklund, Johanna
2024
Reinforcement learning of finite-state string transductions
Journal of Automata, Languages and Combinatorics
, Vol. 29, (2–4) : 109-136
Björklund, Johanna; Cai, Jingwen; Jonsson, Anna
2024
Optimising contextual advertising through real-time bidding with budget constraints
Proceedings of the workshop on strategic and utility-aware recommendations (SURE 2024), Bari, Italy, 14th-18th October 2024
Cai, Jingwen; Björklund, Johanna
Reinforcement Learning of Probabilistic Finite-State Transducers
Cai, Jingwen; Björklund, Johanna; Drewes, Frank
Beyond precision: understanding the impact of algorithmic accuracy and transparency on user perceptions in keyword-driven contextual advertising
Cai, Jingwen; Knijnenburg, Bart; Björklund, Johanna; et al.
Programmatic advertising in the age of AI: a conceptual overview and strategic recommendations
Åbonde Garke, Adam; Wahlund, Richard; Leckner, Sara; et al.
View publications in DiVA
Research groups
Head of research
Foundations of Language Processing
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