Business Administration A SM, 30 credits
Required Knowledge
General entry requirements and English 6/level 2, Mathematics 3b or 3c or Mathematics Further level 1b or 1c or Mathematics C, Civics 1b or 1a1+1a2/level 1b or 1a1+1a2Literature
Grönroos Christian
Service Management och marknadsföring
: kundorienterat ledarskap i servicekonkurrensen
3., [utök. och uppdaterade] uppl. :
Stockholm :
Liber :
2015 :
456 s. :
ISBN: 9789147112425
LIBRIS ID: 18397503
Mandatory
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Kotler Philip
Marknadsföring
: Teori och tillämpningar
3 :
[2022] :
ISBN: 9781292404530
LIBRIS ID: 3jmv0zbx131k7qrr
Mandatory
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Combe Colin
Introduction to management
Oxford :
Oxford University Press :
[2014] :
xxvii, 624 pages :
ISBN: 9780199642991
LIBRIS ID: 18737241
Mandatory
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Northouse Peter Guy
Leadership
: theory and practice
Ninth edition :
Los Angeles :
SAGE :
2022 :
495, 52, 21 sidor :
ISBN: 978107840917
LIBRIS ID: r5tvrl6mpxdb15n6
Mandatory
Search the University Library catalogue
Grönroos Christian
Service Management och marknadsföring
: kundorienterat ledarskap i servicekonkurrensen
3., [utök. och uppdaterade] uppl. :
Stockholm :
Liber :
2015 :
456 s. :
ISBN: 9789147112425
Mandatory
Search the University Library catalogue
Kotler Philip
Marknadsföring
: Teori och tillämpningar
3 :
[2022] :
ISBN: 9781292404530
Mandatory
Search the University Library catalogue
Combe Colin
Introduction to management
Oxford :
Oxford University Press :
[2014] :
xxvii, 624 pages :
ISBN: 9780199642991
Mandatory
Search the University Library catalogue
Northouse Peter Guy
Leadership
: theory and practice
Ninth edition :
Los Angeles :
SAGE :
2022 :
495, 52, 21 sidor :
ISBN: 978107840917
Mandatory
Search the University Library catalogue