Marketing and Supply Chain Management D

30 credits

About the course

This marketing course is intended for students who want to increase their knowledge of aspects that affect consumer behaviour, and of theories and methods for advanced analysis of consumer markets. The final module of this course focus on Supply Chain Management.
Module 1. Perspectives on Strategy, 7.5 crerdits
Module 2. Consumer Behaviour, 7.5 credits
Module 3. Consumer and Market Analysis, 7.5 credits
Module 4. Supply Chain Management II ECTS 7,5 credits

schedules

The schedule will be available one month before the course starts.

Syllabus

Application and eligibility

This course contains occasions that are included in a degree programme at Umeå university and applies only to those of you who are admitted to the programme. You will recieve information about application times and what applies to you from your institution.

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Course is given by

Business Administration, Umeå School of Business, Economics and Statistics.

Contactperson for the course is:

Study Advisor